Dove wanted to launch a campaign for positive body image. As women, we’re bombarded by ads and magazines with heavily edited photos... and we buy into unrealistic expectations of what we should look like. We’re faced with a lot of criticisms and judgement about our physical appearance… not just from others, but especially ourselves! Let’s be kinder to ourselves and kinder to others. As women, we need to lift each other up and celebrate our differences.
Designed at Psyop.